Brand Strategy Unlocked
Discover, Define, Align
Learn to Write Messaging That Connects, Converts, and Feels Like YOU
What if your messaging felt as comfortable as your favorite pair of jeans—and just as capable of attracting your dream clients?
Most business owners struggle to communicate what makes them special. They know their work is impactful, but they feel stuck when it comes to explaining it in a way that resonates.
HERE’S THE TRUTH:
When your messaging is rooted in your unique story and values, it doesn’t just connect—it magnetizes.
That’s why I created Brand Strategy Unlocked: Discover, Define, Align.
This playful, spunky, offbeat challenge is for small business owners who are ready to:
Stop spinning their wheels trying to figure out what what to say about what they do.
Attract clients who are the right fit for their services.
Build strategic messaging that grows with their business and keeps things real.
Messaging Clarity
Your unique stories, values, and voice: Identified, Clarified, and Ready to Share.
Customized Messaging Strategy
4-6 brand pillars that will guide the messaging for everything you create.
Dynamic Framework
A living, breathing messaging strategy and framework: Think of it as part mood board, part live blog, part brand guide, part content strategy.
Confidence in Your Voice
Know what to say and how to say it, so you can attract clients you’re excited to support who also happen to love working with you.
30 Day Content Plan
Written with ease and clarity, grounded in your unique genius.
What You’ll Get:
What We Will Do:
Each week, we’ll tackle a critical piece of your messaging puzzle:
WEEK ONE
Discovering Your Unique Story
(30+ Unique Things)
Uncover your brilliance and build a toolkit of stories and examples from your life and career that show why you’re the perfect fit for your ideal clients. Answer these questions that are the polar opposites of your typical “get to know you” BS you expect.
WEEK TWO
Crafting Your Authentic Brand Voice (Authenticity Guide)
Bring your brand to life with visuals, values, and the quirks that make you magnetic. Surprise and delight yourself and your audience with spot on stories grounded in real life using this one of a kind resource created to draw out the invisible meaning and connections present in your work.
WEEK THREE
Building Your Messaging Framework
(Message Architecture)
Create your brand pillars and messaging architecture—your North Star for content and communication using a tool unlike anything you’ve done before to get clear on what matters most and strategic about your planning.
WEEK FOUR
Bringing It All Together
(Cohesion and Planning)
Tie all the unique, authentic stories you gathered together with your brand pillars and organize your thought leadership with simplicity and ease. Workshop your questions in community using the tools and plans you’ve built over the four weeks together.
You’ll have time in each session to write, reflect, and learn from peers. But there will be homework outside of class time if you want to get the fullness of the experience. I’m confident you’ll find you WANT to come back to the tools and do the work because it’s fascinating once the connections become clear.
What’s Included
Live Co-Working & Feedback
You’ll have real-time support to confidently get the work done in each class.
Custom Worksheets & Exercises
Easy-to-use resources that help you dig deep, stay organized, and clarify your messaging.
Sweet BOGO Offer
Register a friend for free! Simply enter their email separated by a comma after yours when you sign up.
What You Need to Know
EARLY BIRD PRICING
$234
Register by June 25, 2025
REGULAR BIRD PRICING
$284
Register until July 8, 2025
What People Are Saying:
Katie is so personable and kind. She asks me the tough questions I need to face in order to succeed and grow, while also providing excellent support to me in my small business owner journey.
Katie is a natural problem-solver and is full of ideas. Without her, I'd still be spinning my wheels as a newbie small biz owner.
Working with Katie is an investment in yourself, not just your business. If you're not working in ways that are sustainable AND nurturing, you're gonna burn out. Asking for help is smart. Work smarter, not harder. Katie is the accountability partner I didn't know I needed, and I've been thriving in these past few months!
Theresa, Artist, Austin, TX
Ready to Ground Your Messaging and Magnetize Your Audience?
Sign up now and bring a friend for free! Early Bird Pricing ends the week before the course, so don’t wait to save your spot!
Let’s get grounded, real, and magnetic together.
See you soon!